Synaesthete James Wannerton experiences a sensation of taste in his mouth when he hears different words and sounds. Teaming up with photographic artist Sam Cornwell they have created a visually stunning set of photos as part of a synaesthesia style campaign for the UK’s 2015 general election.

James says the tastes he experiences are involuntary and in no way reflect political allegiances he may hold. The fact Nick Clegg gives him the disgusting sensation of a meatless bone of lamb is neither here no there. While ‘Labour party’ derives a taste of vinegary chips, ‘Conservatives’ taste of hard toffee and these sensations cannot be changed.

ABOVE: David Cameron / Conservatives tastes of hard toffee, macaroons, blue ink & the texture of cloth.

Representing the seven main political parties, the posters are linked by only the cursive line of a restaurant table draped in the party colours. James says he can elaborate extensively on the tastes he experiences with words. He explains The Liberal Democrats and Nick Clegg without holding back: Continue reading →